The process of preparing for your website, as in many other areas of life, is severely underrated. Preparation can make or break your experience of building a website. It can mean the difference between a smooth process and a headache-inducing one, between timeously met deadlines and (very) late nights, between an excellent, well-tested end product and a rush job. Many people don't prepare for their website build, either because they don't know that they can prepare (believe it or not!), or because they don't know how to prepare effectively. Here are six ways that you can prepare for your Squarespace website build.
A crucial part of designing your website is coming up with a colour scheme, which is a set of colours that both define your brand and are used throughout your site for interest and consistency. These colours show up in your photography, backgrounds, headings, links, footers, and calls to action. If you've already worked with a graphic designer on a logo and branding elements, this particular set of colours has probably already been decided on. But if you don't have a colour scheme to refer to, this post will help you come up with one.
A moodboard is an arrangement of images, materials, pieces of text, etc., intended to evoke or project a particular style or concept. When preparing for your website build (or another creative project) it can be really helpful to take the time to prepare a moodboard to gather ideas, collaborate on a project, and communicate with your team in a visual way. Here's how to create a moodboard using two free online tools - Pinterest and Canva.
This is perhaps not the most inspiring blog post you’ll ever read (what an intro), but there is something calming and satisfying about getting your ducks in a row and figuring out which systems and tools work best for you when it comes to your business processes. This week I’ve really been focusing on fine-tuning how I go about dealing with queries, contracts, gathering content from clients to make sure that I have a system that works, and that is clear to me and those I’m working with.
In a recent post, I talked about 11 steps you can take to DIY your very own Pinterest graphics. Although I love great stock photography, I find it can either be overdone, or really expensive, which is why I thought it would be a good idea to chat about how straightforward it can be to come up with your own original visual content.
Have you ever wondered how people get those beautiful bold blog graphics, the ones with text overlay, that are themed and all fit nicely together? Well, if you haven't, I certainly have so I thought I'd do a bit of investigating. I also wanted to see if I could come up with my own DIY-ed images, and then share my process with you.
I enrolled for Melyssa Griffin's 7 day "Triple Your Traffic Challenge" email course, the aim of which is increase your Pinterest traffic through practical changes to your account. As a prolific Pinterester (is that a word?) that's where I find a lot of inspiration for crafty DIY projects. And although I've been aware it can be useful for business, I haven't been super clued up about how exactly to do that.
Her short email course has really helped set me on the right path, so I thought I'd share 10 things I learned about Pinterest in the hopes that it might help you too.